Recently I participated in a 3 day executive strategery session to determine a positioning and overall corporate message. One of the habits I developed over the years is to take very thorough and copious notes. So I took, no lie, 52 pages of notes over 3 days. Upon return to my home base I reviewed the notes and found some interesting tidbits I wanted to pass along. Initially what struck me as interesting is my preparation included a note to myself that this company sells one product. When I was in transit to the east coast for the meeting I also noticed I noted that my estimated time for completion of the meeting objectives would take one maybe two days max to drive to a coherent, well differentiated positioning statement. In the end, I was wrong here are some highlights; First is one of the “isms” I constructed while observing a debate on data types (yes this is my life) between a technical savant and a finance guy. Seriously this actually happened. The thread started as a high leve...
From my Dad, who can fracture an "ism" with the best of them: "You can lead a horse to water but that is water under the bridge."